Here at Bella B we always strive to carry the latest fashion trends for our customers. However, keeping up with recent trends is not always easy… When a brand has an amazing product and gives back through humanitarian efforts we can’t help but love their product.
Pura Vida is an example of a brand with gorgeous accessories that stands behind a cause. Not only do Pura Vida’s bracelets rock a cause they have an incredible range of stylish, fun bracelets. An obvious favorite of ours at Bella B.

“Pura Vida or pure life in Spanish”
The company was started by two California locals, Griffin Thall and Paul Goodman. Pura Vida, means pure life in Spanish. Pura Vida gives back to the Costa Rican community where they first discovered these handmade bracelets.
They currently provides full-time employment for 30 local Costa Rica artisans and they aim to continue increasing this number. Additionally, Pura Vida is a member of 1% for the Planet. By donating 1% back to Surfrider Foundation they are helping protect and preserve oceans and beaches worldwide.
With so many different styles and fabulous colors Pura Vida’s bracelets really rock. They are easy to mix, match and stack. So next time someone compliments you on your Pura Vida bracelets don’t forget to add that it is not just a fashion statement, but helping a world-wide cause.
This is just one of the many brands helping give back the community. Check back weekly for more Bella B featured brands that rock a cause.






